Akademik Veri Yönetim Sistemi
Yükseköğretim Kurumları Destekli Proje, BAP Araştırma Projesi, 2020 - 2022
"A limitation of online shopping is the consumer concern for privacy. Regulations such as the Data Protection Law Enforcement Directive and the General Data Protection Regulation of the European Commission increase levels of consumer awareness for the possibility of rights breach and institutional concerns about it. This study aims to test how privacy concerns explain consumer online spending behaviors by accounting for both individual-level and country-level covariates. The intended contribution to the prior literature is the quantification of the importance of consumer sensitivity for online privacy in e-commerce participation decisions, related spending levels and exploration of the role of country-level influences."