Asst. Prof. Berke Atasoy

Biography

Berke Atasoy has graduated from TED Ankara College in 1993 and enrolled in the Department of Industrial Design at Middle East Technical University [METU] in Ankara, Turkey. After completing his bachelor studies in 1997, he started studying Graphic Design at Bilkent University and obtained his master's degree in 2000 in Ankara. Between 1999 and 2006, while working as an Interaction Designer, he also taught design as a part-time lecturer consecutively at Graphic Design Department at Bilkent University and METU Industrial Design Department. In 2003, he founded and taught the "Visual Narrative in Design" course for three years at METU. The course’s objective was to develop the design student's ability to analyze design decisions by familiarizing them with concepts of storycraft as a deciphering tool.
In 2006 he decided to test his skills internationally and moved to Sweden. After studying Advanced Design Visualization at Umeå Institute of Design, he joined Ergonomidesign (now McKinsey Design) in Stockholm as an Interaction Designer in 2007. He was awarded a RedDot Award and nominated for Swedish Design Award for his work during this period.
In 2009, he relocated to The Netherlands to start his Ph.D. in the User-Centered Engineering research group at the Industrial Design Department Eindhoven University of Technology. He was awarded a Marie Curie Fellowship, and European Commission supported his research as a part of the FP7 to promote 'creative design for innovation in science and technology. During this time, he founded, designed and developed Storyply Method and Framework.
In 2014, he started his design agency called DesignStroll in Eindhoven that provides strategic and hands-on expertise in guiding business, design, and R&D projects towards innovative user-centered software, hardware, and service-based solutions. He collaborates with companies, universities, and professionals interested in designing meaningful and engaging user experiences and services such as Philips, Canon, Ikea, TetraPak, Renault, Exact, Epiroc and Miro. He regularly gave/gives lectures and conducts workshops at international design schools such as Domus Academy in Milano, Umeå Institute of Design, Eindhoven University of Technology, Tecnológico de Monterrey and Design Academy Eindhoven.
In 2020 he acquired his Ph.D. from the Industrial Design Department Eindhoven University of Technology. He joined TED University as an Assistant Professor at the Department of Visual Communication Design in The Faculty of Architecture and Design in September 2021.