Akademik Veri Yönetim Sistemi
Teknik Rapor, ss.1-19, 2024
Crowdfunding has emerged as a critical financial solution that democratizes capital access,
driving innovation and economic development. The integration of Artificial Intelligence (AI) into
crowdfunding management offers numerous strategic benefits, such as predicting success rates
or detecting fraud. Previous research efforts have showcased the potential of leveraging AI for
deriving data-driven insights into crowdfunding, especially with regards to reward-based
crowdfunding on platforms such as Kickstarter. Efforts for understanding the dynamics of
crowdfunding campaigns have focussed on how these are designed, what determines campaign
support or what determines their success). These questions are increasingly answered using
Machine Learning (ML) methods. While such works constitute an invaluable knowledge base and
demonstrate that AI is instrumental for illuminating crowdfunding non-linear dynamics, their
academic nature, often non-replicable, impedes their translation into actionable tool sets for the
practice of crowdfunding optimization and, at the same time, makes it difficult for academics to
reproduce the results obtained in the papers. The goal of our research is to share a hands-on
roadmap to study and understand crowdfunding data using AI. More importantly, we do this by
discussing the reasoning processes utilized by experienced data scientists, who have developed
critical thinking for AI. We here state that quality education in AI for crowdfunding is the basis for
a sustainable implementation of the next generation of data-driven crowdfunding professionals,
and this piece contributes to bridging the current knowledge gap. From data collection through
preprocessing, exploratory data analysis (EDA), and visualization, to the generation of data-driven
insights using AI modeling, we here cover AI for crowdfunding as a holistic skillset. We provide
careful reasoning on the data scientist’s careful AI mindset, emphasizing the value of critical
thinking and providing access to hands-on-doing learning materials vital for informing nextgeneration
crowdfunding professionals.