Consumer perceptions and functional evaluations of cash desk types in the clothing retail context

YILDIRIM, KEMAL; Ayalp, Nur; Aktas, Gozen; Hidayetoglu, M.

doi:10.1108/ijrdm-03-2013-0056

Consumer perceptions and functional evaluations of cash desk types in the clothing retail context

YILDIRIM K., Ayalp N., Aktas G., Hidayetoglu M.

INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, vol.42, no.6, pp.542-553, 2014 (ESCI, Scopus)

Publication Type: Article / Article
Volume: 42 Issue: 6
Publication Date: 2014
Doi Number: 10.1108/ijrdm-03-2013-0056
Journal Name: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
Journal Indexes: Emerging Sources Citation Index (ESCI), Scopus
Page Numbers: pp.542-553
Keywords: Perception, Cash desks, Clothing retail, Digital picture, Shopping attitude
TED University Affiliated: No

Abstract

Purpose - The purpose of this paper is to focus on assessing consumer perceptions and functional evaluations of store cash desks (Flat, L- and U-shaped) in the clothing retail context.